The business plan document was meticulously crafted from a blank Google Docs document, starting with the establishment of a custom layout and front cover that aligned with the client's vision and branding requirements. Collaborating closely with the client, we ensured that every aspect of the design resonated with their brand identity and conveyed a professional and sleek image tailored specifically for investors.
Moving forward, we implemented a minimalist approach to the overall document layout, prioritising clean lines, ample white space, and contemporary typefaces to enhance readability and visual appeal. The chosen colour palette, selected to align with the client's brand colours, was applied consistently throughout the document to reinforce brand recognition and create a cohesive visual experience.
As we delved into the content of the business plan, key information and statistics were strategically presented in the form of easily digestible infographics. These visual elements not only added visual interest but also served to distill complex data into clear and impactful visuals, facilitating understanding and retention for investors.
Throughout the design process, our focus remained on ensuring that every aspect of the document—from layout and typography to colors and graphics—reflected the client's brand identity and messaging. By incorporating these elements thoughtfully and consistently, we were able to create a business plan document that not only met the client's specific requirements but also effectively represented their brand to investors, leaving a lasting impression of professionalism and credibility.
